Stay top-of-mind with your hottest prospects with retargeting ads, a digital advertising best practice

Show ads to people who have visited your website

How does it work?

Retargeting puts your advertisement in front of people who have already visited your website.


A potential customer visits your website, but they leave before contacting you.


Some time later, they go online and are shown your retargeting ad.


They see your ad and are prompted to return to your website.

Set up your ad in 3 simple steps:

1. Customize your ad

1. Customize your ad
Use our simple template to create perfectly sized ads for Facebook and sites across the web. Or, upload your own design.

2. Enter your website

2. Enter your website
Set a click-through webpage so that people who click your ad can be redirected to your business website.

3. Start retargeting

3. Start retargeting
Make sure your site is set up with a short line of code on the webpage you want to retarget people from.

Coldwell Banker®, the Coldwell Banker logo, Coldwell Banker Business Advantage SM and the Coldwell Banker Business Advantage Logo are service marks owned by Coldwell Banker Real Estate LLC and used with permission. Coldwell Banker Real Estate LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each office is independently owned and operated. All products and services are provided by the applicable service provider described herein. Neither Coldwell Banker Real Estate LLC nor any of its respective franchisees or affiliated companies is providing any product or service in connection with the product or service described herein. Not all products and services are available in all states. Coldwell Banker Real Estate LLC and its affiliates may receive compensation or other benefits, including goods and services, provided in connection with this promotion. Each affiliated sales associate and broker is responsible for complying with any consumer disclosure laws or regulations arising from participation in this program.